Market Driven Strategy: Processes for Creating Value
 
Market Driven Strategy: Processes for Creating Value
by George S. Day
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The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers
 
The Market Driven Organization: Understanding, Attracting, and Keeping Valuable Cu...
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Marketing Research
 
Marketing Research
by David A. Aaker, George S. Day, V. Kumar
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Essentials of Marketing Research
 
Essentials of Marketing Research
by David A. Aaker, George S. Day, V. Kumar
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Marketing Research
 
Marketing Research
by David A. Aaker, George S. Day, V. Kumar
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Peripheral Vision: Detecting the Weak Signals that Will Make or Break Your Company
 
Peripheral Vision: Detecting the Weak Signals that Will Make or Break Your Company
by George S. Day, Paul, J.H. Schoemaker
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The Market Driven Organization
 
The Market Driven Organization
by George S. Day
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